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  • 1.  Agents: What do you want to see from Vendors at your LTA events?

    Posted 08-30-2023 11:51

    Going to #PLTA or #MLTA or #VLTA  or any of the other #LTA events this FALL?  You're there to earn credits, mingle with industry experts and stop by the vendor booths to learn about their software, product, technology, right?

    As a vendor promoting my widget (Title Production Software), what can we as vendors be doing better to engage with you at these events?  Most will swing by to put their business card in in a bowl for a prize or grab some swag.  But while you're at the booth/table dropping your business card in the bowl, what are the one or two things that would be capture your attention and create some organic conversation for a minute or two? 

    • Video of the software? Does having a video help, hurt or doesn't matter?
    • Something to gamify a reason for you to stop by? 
    • iPad with calendar to setup future meetings because your time there is limited?
    • Demo of software at booth?

    Have you ever gone in with a plan to talk with a specific vendor and another vendor catches your attention so you pivot to their booth - that's what we are all looking for - what was it that caught your attention?  Thanks to all that jump on and share their thoughts and experiences.



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    Dick Conley
    VP, National Sales Manager
    ClosingVue by E-Closing
    Mid-Atlantic States
    (603) 856-6939 (cell)
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    ALTA Marketplace


  • 2.  RE: Agents: What do you want to see from Vendors at your LTA events?

    Posted 08-31-2023 18:27

    Great question Dick!

    So I'll take off my business consultant vendor hat for a moment and dust off my title agent hat and see what I can do to offer some thoughts.

    Personally, when I saw you at the PLTA spring conference, I loved being able to see the live environment and demo it right then and there. If nothing else, I walked away with a picture in my mind of what your software looked like. For a point of comparison, there were one or two vendors I met at ALTA One last year and I still haven't a clue what their software looks like and what it can or can't do.

    The ability to schedule a future meeting or demo on the spot seems like a great idea too. I know I come home with such a huge stack of business cards from an event like ALTA One that it takes months to get through them all.

    I'm a firm believer that people love to pick up freebie promo items, but it needs to be both unique and useful. I don't want to squeeze something into my suitcase if I'm going to throw it away later. But I tell you what, I brought home the coolest water bottle ever from Snapdocs last year at ALTA One. There was a dog water bowl that unscrewed from the bottom! Even better is when the promo stuff has graphics and taglines that are so cool that you want to wear/carry them around in life.  I just designed a thermal coffee tumbler for my son's electrical company that he gave away as a door prize. No one wants to carry around a coffee tumbler that says "Resistance Electrical and Construction". But they were very excited to receive a top quality tumbler with fun and awesome graphics:



    ------------------------------
    Stay Wicked my Friends,
    Cheryl, your sales and marketing coach at www.Cheryl.wTf

    Wicked Title Forum
    Online Business Support Community for the Title Industry
    https://community.wickedtitleforum.com/

    [email protected]
    ------------------------------

    Original Message
    ALTA Marketplace


  • 3.  RE: Agents: What do you want to see from Vendors at your LTA events?

    Posted 08-31-2023 18:27
    Edited by Cheryl Evans 09-01-2023 14:46

    ---deleted duplicate post---

    ALTA Marketplace


  • 4.  RE: Agents: What do you want to see from Vendors at your LTA events?

    Posted 08-31-2023 18:27
    Edited by Cheryl Evans 09-01-2023 14:46

    ---deleted duplicate post----

    ALTA Marketplace


  • 5.  RE: Agents: What do you want to see from Vendors at your LTA events?

    Posted 08-31-2023 18:27
    Edited by Cheryl Evans 09-01-2023 14:45

    Sorry, for spamming this post everyone. Technical difficulties.

    ALTA Marketplace


  • 6.  RE: Agents: What do you want to see from Vendors at your LTA events?

    Posted 08-31-2023 22:30

    Hi Dick;

    I cannot wait to see all of you in Colorado, when we attend a Title conference we try to engage with everyone at their booths, since our services are on the tax compliance side we love learning from the Title people, we learn so much about the industry every time we attend so is always very eye opening and the interactions give us the opportunity to make our network bigger so we can offer solutions. PEOPLE is what we want to know, the casual and business conversation, the getting to know more the people of this amazing industry is the biggest attraction to us at conferences like the one coming.  Of course a video is always a great way to learn I am a "visual" type of person, we have videos of our services and are a great tool, videos in general are magnet in my opinion.

    Hope it helps! See you in October!



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    Mary Enzi
    Tax Solutions – FIRPTA Consulting
    Barker TX
    +1 (281) 578-1040
    [email protected]
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    Original Message
    ALTA Marketplace


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